Centre for Marketing Analytics and Forecasting of Lancaster University

This workshop surveys the most commonly used business forecasting methods, explains how they work conceptually, discusses their pros and cons, and demonstrates best practices for implementing them in a real-world environment.

In this installment of the Succeeding with Forecast Pro webinar series, James Berry will share his insights on how to measure forecast accuracy and will offer best practices to help you improve your forecasts.

This workshop surveys the most commonly used business forecasting methods, explains how they work conceptually, discusses their pros and cons, and demonstrates best practices for implementing them in a real-world environment.